GiftYa’s next gen gifting platform enables us to create an eGift product for any business who accepts Visa and MasterCard within minutes. The GiftYa solution eliminates mass fraud attempts that many brands face with their current gift card program. How? Unlike gift cards a GiftYa cannot be resold in the secondary market, and because a recipient must tie their GiftYa to their personal credit or debit card, attempted frauders risk exposing their real identity.
GiftYa is in the process of building out our API suite for brands to host the GiftYa solution on their own applications. The API’s will consist of four main categories including: